22-1-2025

現代女性的梳妝台上，一定有滿滿的瓶瓶罐罐——精華、眼霜、面膜、乳液……層層疊加的護膚步驟背後，可能正是日益增長的敏感肌問題與焦慮。「醫學領域裡面已經被證實，每天臉上塗五層以上，皮膚的炎症就會明顯增加。」素僖創始人張墨川先生在受訪中直言。這一洞察，催生了品牌的得獎產品——素僖酵母溶胞物精華霜，用一瓶取代多瓶，以純淨配方實現高效修護。

As healthy and eco-friendly eating becomes a global trend, the vegetarian market continues to grow at an annual rate of over 13.5%. Amidst this market transformation, Vegetarian Food Asia celebrates its 11th edition, serving as a vital platform for the food and beverage industry to exchange ideas, innovate, and create business opportunities, injecting new energy into the vegetarian sector.

Greenwoods recognizes the importance of health and sustainability, continually launching high-quality plant-based products to encourage consumers to adopt a healthy lifestyle. "The consumer base for plant-based diets is rapidly growing. They not only seek health but also care about being environmentally friendly." This year, Vegetarian Food Asia has set up a dedicated section for plant-based products, bringing together numerous ESG, eco-friendly, and sustainability-related brands to further meet market demands.

As an active promoter of plant-based concepts, Greenwoods offers professional culinary courses and health seminars to help businesses enhance their internal culture and employee well-being. "We hope to enable more people to understand the value of raw plant-based diets through theory and practice." This innovative collaboration model not only strengthens the brand image but also showcases the company’s commitment to sustainability, earning widespread market recognition.

「真正的善良，是幫助人們放下焦慮，生活變簡單。」素僖將核心價值深深融入產品內。品牌嚴格限制產品數量，堅持「最多7款產品」，避免向消費者制造過多繁重的麻煩。同時，素僖正在探索生物基護膚品的研發，減少對環境的負擔。張先生認為，承擔社會責任並非轟轟烈烈的公益行動，而是以向善的精神做好本分。他引用中國古代的「大醫無名」理念，強調真正的商業向善是預防問題而非解決問題。

素僖的故事告訴我們：最美的肌膚狀態，從來不需要層層堆疊。就像張先生所堅持的：「簡單，才是最極致的呵護。」香港這座快節奏的城市，或許比任何地方都更需要這樣的護膚哲學。當我們不再被瓶瓶罐罐束縛，當肌膚終於能夠自在呼吸，那份由內而外的光彩，才是真正經得起時間考驗的美麗。